For field coaches and FBCs

# Walk into every call already prepared. Then have your plays run where you can’t be.

The questions, the chasing, and the report building stop reaching you. What each of your locations needs is waiting when you sit down, and the play you build once runs at all of them.

[Speak to an expert](/content/speak-to-an-expert/index.html) [See the week](/content/solutions/coaches#week/index.html)

West territory · Monday 7:00am · 12 locations

## Your brief

Assembled overnight · bookings · labour · ramp · compliance

### Needs you this week

Ranked 1#402
Ramp behind cohort, week 6
first coaching call→ What the fastest 10 openings did in week 6, attached

Ranked 2#331
Bookings 62% vs 80% target
third soft week→ Reactivation draft ready, 340 lapsed clients

Ranked 3#519
Labour 14% over standard
two weeks running→ Schedule variance by daypart, ready to open with

Since you last spoke
✓**#331** owner approved and sent the reactivation offer Friday
✓**#214** built a closing audit, now running network-wide
✓**#087** refund escalation resolved, policy cited

Ranked by need, not by who asked · every number traced to its source

## You were hired to grow locations. Here is what gets to you first.

Thirty locations, one calendar, and your best work fits in what’s left.

The same five questions
Five locations, five channels, one morning. You answer each of them personally.

The chase
Insurance, training, audit docs, P&L. Each on its own clock, each needing a nudge.

The prep tax
Two hours pulling numbers from four systems before a one-hour call.

The triage
Thirty locations, one calendar. Whoever is loudest gets the hour.

## Monday to Friday, with EZee running.

The same territory, the same twelve locations. What changes is what your hours go to.

West territory · this week

12 locations

MON
Brief ready · 7:00
12 ranked by need

TUE
#402 ramp flag
Cohort data attached

WED
Call · #331
Hour on why

THU
Play built · 4:10
Plain language

FRI
Ran at 214 · 6am
9 held for approval

Assembled overnight · ranked by need, not by who asked

### Monday · 7:00am

#### The brief is waiting.

Twelve locations ranked by need, what changed since you last spoke, and what to open with on each call.

## The thing you’d do for every location, done for every location.

Describe the play once, in plain language, no fields to configure. EZee Assist runs it wherever it applies, in each location’s own context, and HQ approves anything that publishes network-wide.

[How publishing is governed](/content/platform/control-center/index.html)

“When next week drops below 70% booked, check what campaigns are running and pull the lapsed client list. Draft the reactivation offer, hold it for the owner to approve, and tell me it went out.”

What happened, location by location

#331
62% booked
Draft ready, owner approved Friday
Sent

#052
58% booked
Seasonal threshold set by HQ
No action

#118
66% booked
Promo already running, suggested extending it
Suggested

#402
51% booked
New owner, week six
To you

One play, four locations, none of them treated the same.

## EZee clears the way, so your coaching gets amplified.

Nothing reaches an owner, a customer, or your books without a human approving it. The judgment was always the job. EZee handles everything else.

EZee handles
✓The repeated question
✓The deadline chase
✓Pulling and formatting the numbers
✓Running the play at every location
✓Drafting what goes out

You decide→Which of the three problems to fix first→Whether a number is noise or the start of something→How to say it to an owner who's defensive→What the play should be→Whether it goes out

> “Since we implemented EZee Assist, my owners not only get faster answers to their questions and a shorter path to the resources we have for them, but my human-power has been reallocated to coaching, relationship building, and innovation. The impact of that has led to increased owner retention, more topline revenue, and happier employees at my HQ!”

Jami Stigliano
Founder & CEO, DivaDance  [Read the case study](/content/case-studies/divadance/index.html)

## What coaches ask first.

Will I still know what's happening at my locations? More than now. Every question asked, every play that ran, and every escalation is visible in your brief, ranked and traced to its source. What disappears is the answering, not the awareness.

What if it tells an owner the wrong thing? EZee Assist answers only from your brand's approved material, cites the source on every answer, and below the confidence threshold opens a ticket for a person instead of guessing. Anything outbound waits for a human.

Do I have to build these plays myself? Plays come from everywhere. You can build them, HQ publishes the network-wide ones, top franchisees contribute what is proving out at their own locations, and EZee proposes plays on its own by watching what works across the network. Coaches hold the pivotal role: as creators and curators, your experience, observations, and intuition decide what gets built and what stays.

[Franchisor / HQ What your leadership sees](/content/solutions/leadership/index.html)

[Franchisees What your owners get](/content/platform/answers/index.html)

[Reporting How the brief is assembled](/content/platform/reporting/index.html)

## Bring us one of your territories.

We’ll build the Monday brief for it and show you what would have been waiting for you this week.

[Speak to an expert](/content/speak-to-an-expert/index.html)
